Music Video Shenanigans With Trailer Park Orchestra: Tate Street Hipster
Greensboro’s Trailer Park Orchestra is a high-octane culmination of late 80’s/early 90’s rock and influences of modern Southern metal blended together in a vat of punk culture and Greensboro roots. I had the opportunity to observe and join in the antics of the band’s music video for “Tate Street Hipster” from their album Deep Fried Double Wide. “Tate Street Hipster” is a commentary on the clique-y music scene of the Triad where many music groups create bills with the same several bands within their own genres, thereby excluding members of other styles outside their creative comfort zones.
Lead singer Louis Money expresses that he loves the shops, history, and atmosphere of Tate Street, but has become frustrated with the increasingly exclusive “hipsters” of the Greensboro and, specifically, the Tate Street music scene. Furthermore, in addition to the increasing divides between the genre cliques, Greensboro has been suffering the same decline in the variety of music venues and music attendees that has been seen throughout many other locations in the state, as well as the country. It doesn’t help that beyond both of these vibes, many clubs are turning away from creators in the music scene and leaning ever-toward the familiarity of cover bands and their ability to get crowds excited and drinking to the music they already know. This combination of trends and behaviors makes it tougher and tougher for creators outside of the current mainstream music culture to flourish.
“Tate Street Hipster” in and of itself is a fast-paced hard rock song, simple in structure but strong in delivery. Between the steady driving rhythms of drummer BP (Brian Pell) and rhythm guitarist Brian “Bull” Bentley, and the high-energy vocals of Louis Money, “Tate Street Hipster” is the embodiment of feeling comfortable in your own skin despite the exclusive culture of those around you. Pair this with the impressive bass work of Chris Sealey and soaring solos of lead guitarist Joe Potts, you have an incredibly solid piece of work.
Video director Adam Jordan, in my whole confidence, captured this theme wonderfully with the story of the video transitioning from the band members trying to fit in to the hipster crowd, discovering it’s not where they belong, and moving toward their scene at Somewhere Else Tavern over on Friendly Ave. By including hot spots on Tate Street such as Tate Street Coffee, New York Pizza, College Place United Methodist Church, and Parts Unknown Comics (just around the corner), Jordan definitely has all of the means to have captured the essence of Tate Street as well as the history and atmosphere. Jordan’s prior work includes assistant directing music videos for bands such as All Time Low, Neon Trees, and Daft Punk.
I definitely suggest you all keep your eyes and ears open for the upcoming release of the music video. It was an interesting experience to be a part of, and you may or may not see me dressed up in a couple shots wanting to be a “Tate Street Hipster.”Photography by Morgan Jenea